What is SEO and Why is it Important?
SEO (Search Engine Optimization) is the set of techniques that help your website rank higher in search engines. So why is it so important?
SEO Fundamentals
1. Technical SEO
Ensuring your website's technical infrastructure is properly crawled and indexed by search engines:
- Site speed optimization
- Mobile compatibility
- SSL certificate
- Sitemap and robots.txt
2. On-Page SEO
On-page optimizations:
- Heading tags (H1, H2, H3...)
- Meta descriptions
- Internal links
- Image alt texts
3. Off-Page SEO
Off-site factors:
- Backlink building
- Social media signals
- Brand mentions
Why is SEO Important?
Organic Traffic
Ranking high on Google provides a constant flow of customers without advertising expenses.
Reliability
Users trust sites on Google's first page more.
Long-Term Investment
Unlike ads, SEO work yields sustainable results in the long run.
Koçak Software's SEO Approach
We apply SEO best practices in all our projects:
- Fast loading, optimized sites
- Semantic HTML structure
- Structured data (JSON-LD)
- Responsive design
Contact us for an SEO-compatible website!